Marketing Strategy Consulting
Strategic, common sense marketing, that will strengthen your business – today!
Every company is unique & different. But the truth is that many outside marketing ‘experts’ take only a macro approach to their marketing consulting. But that’s not true for Be First Inc. Instead of just providing high-level marketing ‘theory,’ we outline micro-level details in our highly-acclaimed Marketing Plan…which will provide you with insightful direction for all of your sales & marketing efforts, while also showing you—step-by-step–the benefits that your business will gain.
After taking the time to learn your business, the market you’re in, your competition, your company’s strengths & weaknesses (and so on)…we’ll customize a Marketing Plan just for your business. And this Marketing will provide you with the guidance you need & want for your overall strategic marketing plans.
Over the years we’ve perfected the following 7-step process, which allows us to advise you on strategies that demonstrate how to maximize your limited marketing dollars:
1. Assessment
2. Analysis
3. Strategy
4. Roadmap
5. Implementation
6. Launch
7. Evaluation
Assessment
We start your project by learning who you are and what you do. We ask questions, gather data about your business, and assess your current & past marketing strategies. The more information we extract, the better. Our goal is to completely understand the DNA of your company or organization.
Analysis
After gathering data on your business, a top to bottom analysis will be done by our marketing team. This analysis is the cornerstone for your Marketing Plan. We will sort, prioritize and begin to understand the information we have collected on you, your employees, and your business.
Strategy
Let the creative process begin! Upon analysis of the data gathered on your company & marketplace, our team begins to develop an overall marketing strategy. These strategies will combine product development, promotion, distribution, pricing, relationship management, and other elements; identify your marketing goals; and explain how they’ll be achieved within a stated timeframe. We’ll then promote your core values, ensure customer satisfaction, address areas of improvement, and focus on the greatest opportunities to increase sales and achieve a sustainable competitive advantage.
Marketing Plan
This written document details the step-by-step process and necessary actions & resources needed to achieve your marketing objectives & revenue goals. Our Marketing Plans are custom-designed specifically for your company…and are:
• Clear. Our Marketing Plans are an unambiguous statement of ‘exactly’ what is to be done.
• Quantified. Each activity should be, as far as possible, quantified…so that its performance can be monitored & measured.
• Focused. We focus on promoting your mission, building your brand, and communicating the value of your company.
• Realistic. The goals & objectives will be achievable.
Implementation
A brilliant marketing plan and concrete Roadmap are only as good as its implementation & execution. Speed to market is crucial, and we will ensure each phase of the plan is quick & concise. Proper implementation will give your company the edge over your competitors.
Launch
Once it’s time to ‘message’ and promote your product or service to the world, Be First will kick the marketing machine into hyper-drive. We’ll ensure your launch is covered by multiple media outlets & social networking sites. We’ll ensure that your press releases are professionally written, powerful, and broadcasted to your targeted demographic groups around the world.
Evaluation
This is another way in which Be First is different from other marketing consulting companies. Upon execution & implementation of your marketing plan, we’ll provide continuous monitoring, measurement, and support. Markets change, and so do marketing programs. We regularly evaluate & analyze which strategies are exceeding expectations, and which need to be adjusted. We measure ROI on each implemented strategy to help determine program adjustments, and ensure that your marketing budget is being used effectively.
Strategic, common sense marketing, that will strengthen your business – today!
Every company is unique & different. But the truth is that many outside marketing ‘experts’ take only a macro approach to their marketing consulting. But that’s not true for Be First Inc. Instead of just providing high-level marketing ‘theory,’ we outline micro-level details in our highly-acclaimed Marketing Plan…which will provide you with insightful direction for all of your sales & marketing efforts, while also showing you—step-by-step–the benefits that your business will gain.
After taking the time to learn your business, the market you’re in, your competition, your company’s strengths & weaknesses (and so on)…we’ll customize a Marketing Plan just for your business. And this Marketing will provide you with the guidance you need & want for your overall strategic marketing plans.
Over the years we’ve perfected the following 7-step process, which allows us to advise you on strategies that demonstrate how to maximize your limited marketing dollars:
1. Assessment
2. Analysis
3. Strategy
4. Roadmap
5. Implementation
6. Launch
7. Evaluation
Assessment
We start your project by learning who you are and what you do. We ask questions, gather data about your business, and assess your current & past marketing strategies. The more information we extract, the better. Our goal is to completely understand the DNA of your company or organization.
Analysis
After gathering data on your business, a top to bottom analysis will be done by our marketing team. This analysis is the cornerstone for your Marketing Plan. We will sort, prioritize and begin to understand the information we have collected on you, your employees, and your business.
Strategy
Let the creative process begin! Upon analysis of the data gathered on your company & marketplace, our team begins to develop an overall marketing strategy. These strategies will combine product development, promotion, distribution, pricing, relationship management, and other elements; identify your marketing goals; and explain how they’ll be achieved within a stated timeframe. We’ll then promote your core values, ensure customer satisfaction, address areas of improvement, and focus on the greatest opportunities to increase sales and achieve a sustainable competitive advantage.
Marketing Plan
This written document details the step-by-step process and necessary actions & resources needed to achieve your marketing objectives & revenue goals. Our Marketing Plans are custom-designed specifically for your company…and are:
• Clear. Our Marketing Plans are an unambiguous statement of ‘exactly’ what is to be done.
• Quantified. Each activity should be, as far as possible, quantified…so that its performance can be monitored & measured.
• Focused. We focus on promoting your mission, building your brand, and communicating the value of your company.
• Realistic. The goals & objectives will be achievable.
Implementation
A brilliant marketing plan and concrete Roadmap are only as good as its implementation & execution. Speed to market is crucial, and we will ensure each phase of the plan is quick & concise. Proper implementation will give your company the edge over your competitors.
Launch
Once it’s time to ‘message’ and promote your product or service to the world, Be First will kick the marketing machine into hyper-drive. We’ll ensure your launch is covered by multiple media outlets & social networking sites. We’ll ensure that your press releases are professionally written, powerful, and broadcasted to your targeted demographic groups around the world.
Evaluation
This is another way in which Be First is different from other marketing consulting companies. Upon execution & implementation of your marketing plan, we’ll provide continuous monitoring, measurement, and support. Markets change, and so do marketing programs. We regularly evaluate & analyze which strategies are exceeding expectations, and which need to be adjusted. We measure ROI on each implemented strategy to help determine program adjustments, and ensure that your marketing budget is being used effectively.
For more info please contact Tom at; tski92@yahoo.com
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